In addition to serving as an Executive Team member of Labor Management Advisory Group, Danita conducts research and expands consumer marketing opportunities for clients diverse in size and sectors. She works closely with her clients to develop and implement value propositions as well create and execute brand identity programs. Danita’s combined 26 years experience at Hallmark Cards and McDonald’s Corporation garners her to be known as an expert for launching profitable new ventures. Danita holds a Master of Science in Business Management from Baker University and a Bachelor of Science in Business Administration from Avila University.
Her areas of specialty include:
• Business Development
• Consumer Research
• Brand Marketing
• Project Management